Hi, I’m Olaide! I design products people rely on.

I’m a senior product designer. I prototype in code with AI, test with real people, and ship the ideas that work for users and grow the business.

Selected Work

The Playbook Recommender open on the Projects page, asking what you want to work on

STRATEGYZER . AI

Solving the first-step problem

How Strategyzer’s AI assistant went from a full conversational companion to a three-question Playbook Recommender, and why shipping the Recommender first was the right call.

Strategyzer program admin showing a cohort playbook instance with weekly events

STRATEGYZER . SAAS

Cutting a two-day workflow to thirty minutes

A redesign of Strategyzer’s program admin that gave program designers days back on every delivery and helped the business commit to six-figure enterprise deals.

The Fount welcome screen, with pulse micro surveys and a data-driven dashboard

FOUNT . ENTERPRISE SAAS

Making speaking up at work worth it

Employees kept speaking up, and nothing changed. I designed Fount, and a year later Fount AI, to show HR what to fix first. Fount earned $3M+ in its first year.

The Macrometa welcome, with a short intro video and three places to start: a quickstart guide, developer tools and tutorials

MACROMETA . DEVELOPER TOOLING

No developer left to figure it out alone

I led a new onboarding for Macrometa’s developer platform, built on templates, sample data and tutorials. Customer retention rose 54%.

My recent thoughts

The process behind recent results: sales decks in 30 minutes, design decisions in hours.

AI Transformation10 Min Read

The Only Designer in the Room: How I Scaled Design Across Sales, Marketing and Client Delivery

September 2026Read Article
AI Transformation10 Min Read

Prototypes That Ship: How I Moved Strategyzer’s Product Discovery into Code

September 2026Read Article

Meet Olaide

Under two minutes, so you can put a face to the work.

Let’s get things done

Whatever it is you’re building, I want to hear about it. Let’s start here.

olaidearikekaffo@gmail.comConnect on LinkedIn